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Hayden Outdoors 2025 Year In Review: Awarded America’s Best Brokerages
When you work with a land brokerage, you’re not just hiring someone to list a property or send you listings. You are trusting a team with decisions that carry real weight: generational ranches, hard-earned ground, luxury investment properties, and the kind of land that does not come back around once it’s gone.
That trust has to be built on something. At Hayden Outdoors, it’s built on 50 years of doing this work, a team of specialists who know the land they sell, and a brokerage track record that speaks clearly: in 2025 alone, we closed 1,026 transactions across 31 states, moved more than 488,000 acres, and recorded over $1.54 billion in total sales volume.
Over the past five years, that adds up to more than $6.3 billion and 1.5 million acres transferred on behalf of clients who trusted us to get it right.
This is a look back at what our performance as one of the top land brokerages in the US looked like in 2025, who drove it, and what it means if you are thinking about buying or selling land in 2026.
Land Transactions Are Personal And Your Brokerage Should Be Too.
Selling or acquiring rural land, ranches, and recreational properties is not like other real estate. The stakes are higher. The process is more complex. And the right agent is not just someone who knows contracts. They know the country, the soil, the water rights, the wildlife, and the community that surrounds every transaction.
Most brokerages are not built for these types of land transactions. Hayden Outdoors is, and has been for 50 years.
With half a century of experience in rural land, ranches, and recreational properties, and 15 consecutive years of recognition by the Land Report as one of America’s Best Brokerages, our team of specialized land professionals shows up every day with one purpose: serving people who care about the land the way we do. That focus is what drives performance year after year, and 2025 was no exception.
What We Accomplished Together In 2025
The Steiner Ranch, $29,900,000 | 5,582.00 Acres | Campbell County, Wyoming
Those numbers represent real people and real land. Behind each of those 1,026 transactions is a landowner who trusted our brokerage and our agents with something irreplaceable, and a buyer who found the property they had been searching for. Our job as a luxury land brokerage is to bring those two parties together with expertise, integrity, and a deep respect for what land means to the people who own it.
Looking at the bigger picture, Hayden Outdoors has now facilitated more than $6.3 billion in sales and over 1.5 million acres transferred over the past five years. That level of sustained performance reflects one thing above all else: trust that is earned, transaction by transaction.
The States Where Our Brokerage Showed Up
Old Sundance Ranch, $64,900,000 | 33,934.00 Acres | Crook County, Wyoming
Our reach as a luxury land brokerage spans the American West and beyond, but several states stood out in 2025:
Colorado led the way with more than $330 million in closed sales, a testament to the enduring demand for high-country ranches, mountain properties, and productive agricultural ground across the state.
Wyoming followed with over $152 million, driven by a market that values wide-open spaces, wildlife habitat, and working cattle operations.
New Mexico recorded over $113 million in sales as buyers continued seeking the unique terrain and cultural richness the Land of Enchantment offers.
Nebraska produced nearly $85 million, reflecting strong activity in agricultural land and hunting properties throughout the state.
Kansas contributed over $78 million, with recreational and tillable ground drawing consistent attention from buyers throughout the year.
Missouri rounded out the top states with nearly $44 million in closed transactions.
Whether you are buying or selling in the Rockies, the Great Plains, or anywhere in between, Hayden Outdoors has the local knowledge and national reach to deliver.
The People Who Make It Possible
Behind every closed land transaction is an agent who answered the phone, drove the roads, walked the ground, and advocated for the client standing in front of them. In 2025, 46 Hayden Outdoors real estate agents surpassed $10 million in individual sales volume. That depth of high performance across the team is uncommon in this industry. It means clients are well-served, regardless of which market or property type they are working in.
A few standout performances from 2025:
Dax Hayden closed the year with over $140 million in sales, an extraordinary benchmark that reflects decades of relationships, market knowledge, and an unwavering focus on client outcomes.
Austin Callison followed closely with over $120 million in sales. He also earned the organization’s highest honor, the Top Gun Award, recognizing him as the top individual salesperson in the company for 2025.
Lonnie Gustin brought in over $60 million, continuing a record of consistent production that our clients have come to rely on.
Every one of these agents worked on behalf of clients who expected more than average from their land brokerage. We are proud that they delivered it.
The In-House Support Team Behind Every Land Transaction
When you list a property with Hayden Outdoors, you’re not just getting an agent. You’re getting the full weight of an organization built from the ground up to support that listing at every level.
Our in-house marketing team includes professional designers and marketing specialists dedicated to presenting properties with the quality and reach they deserve.
A professional photography and videography team, backed by a full editing and post-production team, ensures every property is showcased at its best, from sweeping aerial footage to the kind of imagery that stops a buyer mid-scroll.
That content is distributed across paid advertising, SEO-driven editorial content, and social media channels built to put the right properties in front of the right audiences.
Properties are also featured on Life on the Land, Hayden Outdoors’ own show that brings listings to life in a way no standard listing platform can replicate. For sellers, that kind of visibility is a genuine advantage. For buyers, it is how the property they have been looking for finds them.
Supporting every transaction behind the scenes is a dedicated compliance staff that keeps deals on track and protects everyone involved in the process. Administrative support staff and a full operations team ensure the day-to-day work of the brokerage runs smoothly, so agents in the field can stay focused on what they do best: serving clients.
Leadership and management teams, including managing brokers operating across our markets, provide the oversight, accountability, and expertise that a transaction of this magnitude demands.
And then there are the brokers and agents themselves. The field team that walks the ground, builds the relationships, and closes the deals is backed by every layer of that infrastructure. That is the difference between an agent working alone and an agent working with the full resources of a 50-year-old, purpose-built land brokerage behind them.
That is what you get when you work with Hayden Outdoors.
What Will 2026 Bring?
Black Oaks Ranch, $21,000,000 | 7,000.00 Acres | Kern County, California
Those are not just milestones to celebrate. They are the foundation every client stands on when they put their trust in Hayden Outdoors as their land brokerage.
Whether you’re selling ground that has been in your family for decades or searching for the property you have always had in mind, our 2025 results reflect something clear: this team knows how to deliver. Fifty years in this industry. Fifteen consecutive Best Brokerage recognitions. Over $1.54 billion in closed sales in a single year, across 29 states and more than 1,000 transactions.
If you’re ready to buy or sell in 2026, we’re ready to go to work. Our agents bring local expertise, national reach, and a commitment to getting land transactions done right.
Land is not just an asset. It is a way of life. You deserve a brokerage that understands the difference.
Dax Hayden Recognized as the 2023 RLI APEX National Broker of the Year in Ag Land Ranch Sales
Multiple Hayden Outdoors Real Estate Brokers Win National and Regional Awards
Dax Hayden, with Hayden Outdoors Real Estate in Windsor, CO, has been recognized as the APEX 2023 National Broker of the Year in Ag Land Ranch Sales by the REALTORS® Land Institute as a part of the RLI APEX Production Awards Program, sponsored by The Land Report.
This is the 2nd year in a row the Kansas native has outsold the country in Ranch land sales.
“It’s an honor to represent the landowners of rural properties across the country,” says Hayden. “Our team of land specialists and staff continues to deliver an immense amount of value to the sellers and buyers of rural land. From land research, marketing and advertising of the properties we sell, to buyer representation and due diligence during a transaction, we strive to offer exceptional services that outperform the competition.”
Austin Callison was awarded the Regional Ranch Land and Residential Land Broker of the Year Awards for Region 4 (ID, MT, OR, WA) and both Callison and John Herrity were recognized as 2023 Apex Producers Club award winners.
Hayden was recognized by RLI CEO Aubrie Kobernus, MBA, RCE, as well as The Land Report’s Co-founders Eddie Lee Rider Jr. and Eric O’Keefe at a special awards ceremony on Tuesday, March 12, during RLI’s 2024 National Land Conference (NLC24) in Louisville, KY.
“We are incredibly proud of Dax for his accomplishments in 2023. It takes a significant amount of transaction volume to achieve a National Broker of the Year award. It speaks to his dedication to both the industry and his clients. He is truly among the most accomplished professionals in land real estate,” said Kobernus.
Dax is joined by many other agents within Hayden Outdoors Real Estate that have sold a tremendous amount of land in 2023. Forty two agents and brokers had sold over $5 Million in land sales within the brokerage in 2023, helping the brokerage to over $1 Billion in land sales in 2023 and over $5 Billion since 2019.
About Hayden Outdoors: Hayden Outdoors, LLC is a family-owned and operated real estate brokerage started in Goodland, Kansas in 1976 that is based in Windsor, Colorado. Hayden Outdoors has grown to over 225 licensed brokers, agents and staff in over 33 states. Learn more by visiting www.HaydenOutdoors.com.
Hayden Outdoors Represents Tennessee’s Largest Mine for Sale
Over $11.5B Worth of Blue Gem Coal Available On This Property
Elk Valley is located in Campbell County, Tennessee, 50 miles north of Knoxville and about 25 miles south of Williamsburg, KY. Here lies over 8,000 acres and one of the most lucrative listings in the state of Tennessee with an estimated $11.5 billion worth of Blue Gem Coal, making it one of the best natural resource investments on the East Coast.
Blue Gem Coal is a scarce substance and one of the most highly valued grades of coal in the world and is recognized among industrial users for its very low ash and sulfur contents and extremely high grade. It is found in only 3 states in the US and is used to make solar panels, cell phones, and other critical technologies and commodities used around the world by consumers and businesses alike.
Located in the heart of Elk Valley, this rare property for sale is an ideal investment opportunity that boasts the largest proven underground reserve of Blue Gem Coal in the Southern Appalachian Mountains. Elk Valley holds additional profitable natural resources on the other properties, such as timber, and natural gas. According to Hayden Outdoors broker and land specialist, Heath Thompson, “With Elk Valley having the largest proven underground reserve of Blue Gem Coal in the Southern Appalachian Mountains and the going rate of $350 per ton, the potential earnings from one natural resource is in the billions.”
Thompson explained more about the Tennessee land for sale, “Ketchen Holdings offers the investor or buyer a portfolio of properties with recoverable natural resources. There are 4 mineable tracts unique to this specific region of TN that offer over 33 million tons of coal including Blue Gem Coal, over 160+ million tons of Silica Sand, merchantable timber, numerous natural gas wells, and a major natural gas pipeline. The combined estimated value of Blue Gem Coal and Silica Sand is around $25 billion dollars. Making it extremely lucrative to the right investor. The royalties from natural gas and income from other revenue streams such as hunting leases or merchantable timber are an added benefit.”
Elk Valley | $17.5M | 8128 ac. | 33M tons of Blue Gem Coal | $350 per ton | $11.5B estimated total value
Buffalo Tract | $2.1M | 1272 ac. | Natural Gas
Mars Sand Mountain | $8.9M | 1976 ac. | 160+M tons of Silica Sand | $96 per ton | $15.3B estimated total value
Total Price for all 4 properties: $37.6M | total acreage: 15,491
To learn more about adding this natural resources investment property to your portfolio, please contact Heath Thompson at Heath@haydenoutdoors.com | (912)536-5151
Bobby Norris Team Joins Hayden Outdoors in Fort Worth
Rancher, horseman and real estate broker Bobby Norris recently made a move in the real estate industry, and the deal should send a ripple through the Texas ranch broker industry.
Bobby Norris and his team of agents in Fort Worth, Texas have partnered with the Hayden Outdoors Real Estate brokerage to help serve Texas and bring land, game ranches, livestock and working horse knowledge to accompany the firm’s already growing Lone Star team.
The move involves all of Norris’ team to switch brands to Hayden Outdoors, but the land specialists won’t miss a beat with real estate service and will increase exposure in Fort Worth, Dallas and Texas as a whole. Norris was most impressed with the marketing and advertising plan of the Colorado-based firm.
“The Hayden Outdoors marketing plan is second to none and recognizing this in past transactions made this move eminent. Their level of cutting-edge marketing is not done in Texas, and we are thrilled to join their team and serve our landowners with an incredible amount of real estate exposure. It’s light years ahead of the Texas land market.”
Dax Hayden, Managing Partner at Hayden Outdoors, knew this would supplement their footprint in Texas, the largest ranch market in the US. “Bobby and I see eye to eye on branding, knowledge and delivering landowners REAL marketing. After we agreed that this was a mutually beneficial, we were “all-in” on bringing their firm into our family. We’re just really excited to have their team join ours!”
Hayden Outdoors jumped into the niche marketing that Bobby Norris had experience with, and in a couple weeks they’ve launched multiple partnerships in the Cutting and Reining Horse industry. “The NCHA Futurity and World Finals Sponsorship made complete sense to me and with their promotion on thehit series Yellowstone, all parties are sure to benefit from the timing of this launch. Other Texas working horse and livestock events will surely fall in our marketing and event calendar. Having an experienced team of land brokers in this industry is key to serving landowners selling specialty properties,” said Dan Brunk, Director of Marketing for Hayden Outdoors.
Bobby Norris bring over a dozen qualified agents and brokers to the Hayden Outdoors team, specializing in equestrian facilities, game ranches, cattle ranches, luxury estates, rural ranchettes, and recreational properties in Texas. Ricky Gohmert will continue to hold the Managing Broker status in the State of Texas for Hayden Outdoors.
June 2, 2021 – Meeker, CO: In an onslaught of major recent land deals for Hayden Outdoors Real Estate, one is getting lots of press. The sale of Greg Norman’s Seven Lakes Ranch near Meeker, Colorado. In addition to the recent sale of the Kucera Ashcraft Ranch, Twin Pine Ranch and others that Hayden Outdoors have represented, totaling over 50,000 acres this year, the purchase of Norman’s ranch is significant for more than the popularity of its owner.
Hayden Outdoors agent and Elk Creek guide Colton Brown represented Chuck Kuhn, the buyer, in the transaction, which in total transferred roughly 11,600 acres of land ownership. Multiple parties were involved with the deal, one being JK Land Holdings, owned by Kuhn, which seeks to conserve nearly 11,000 acres.
The Kuhn family will retain the Seven Lakes lodge and surrounding land, and a majority of the remaining acreage will be acquired by neighboring Elk Creek Ranch, a one-of-a-kind private sporting community dedicated to conscientious stewardship of the land that it owns and manages. Brown is a guide at Elk Creek Ranch, and knows the ins and outs of the property, the river and Seven Lakes Ranch.
“This transaction spanned over 9 months when we started early dealings. It was an important goal for Chuck and I to give Elk Creek Ranch an opportunity to add an additional 11,000 acres of prime Elk hunting and a couple miles of very important water. In my mind, this addition completely transforms Elk Creek into one of the most pristine in the country for fishing and hunting. We now have an accumulated 25,000 acres of hunting accompanied by over 30 miles of fishing. As a resident and native to this valley the conservation easement is important to all parties, assuring this country will never be developed.”
The buyer is a land enthusiast as well. “Greg’s legacy extends well beyond golf. He is an outdoorsman and conservationist, and we share his vision of preserving this amazing swath of Colorado from future development,” said Mr. Kuhn, CEO, JKLH, and Founder and CEO, JK Moving Services, the nation’s largest independently owned and operated moving company.
With this acquisition, the Elk Creek Ranch development will double its grounds to over 25,000 acres, expanding what is already well known in the recreational and sporting industry as a top “shared-amenity” ranch in North America. From fishing to hunting, private restaurant and bar, on-site fly shop and clubhouse, Elk Creek Ranch offers homeowners luxury amenities and world class recreation in the quiet White River Valley, just east of Meeker, Colorado.
Hall and Hall represented the sellers in the transaction.
Contact Colton Brown for information on Elk Creek Ranch real estate opportunities.
Hayden Outdoors sells Bighorn Mountain Ranch
HAYDEN OUTDOORS SELLS HISTORIC RANCH IN WYOMING
Buyers Add To Their New Wyoming Ranch Portfolio
For the second time in under a month, the team at Hayden Outdoors Real Estate has sold a massive ranch in Wyoming. Congratulations are in order for all parties involved in the sale of the Bighorn Mountain Ranch near Shell, Wyoming. “It was a real pleasure working with both Bill Vacek and Dax Hayden on the sale of our ranch. Both Bill and Dax are very much in tune with our goals of continued protection of the environment and the abundant wildlife on this ranch,” said the seller, a third generation Wyoming rancher. Hayden Outdoors represented the buyer and seller in the transaction but both parties are kept confidential due to brokerage agreements.
In addition to the Bighorn Mountain Ranch, Vacek also listed and sold the recently famous Monster Lake Ranch to his clients near Cody, Wyoming. “Bill is a genuine professional and was fantastic to work with from start to finish on this transaction,” said Dan Edelman, the seller of Monster Lake Guest Ranch. Although policy keeps the buyers name confidential, they have made their purchase very public.
Large ranches and exclusive properties like these will air on Hayden Outdoors’ new TV show “Life On The Land,” hosted by the legendary NFL great Brett Favre.
In January 2020, the new show will launch on RFD-TV, America’s #1 rural broadcast network. With an emphasis on rural landowners, exclusive ranches and lifestyles of brokers and their clients, Hayden Outdoors set-out to find a host with an authentic tie to the great outdoors. “Brett Favre was the perfect fit,” said Dax Hayden, Managing Partner of Hayden Outdoors Real Estate. “Ever since I was a young boy, I’ve had a connection the outdoors and I’ve always known that after football, I’d get back to my roots,” said Favre.
About Hayden Outdoors
Hayden Outdoors, LLC is a family-owned and operated real estate brokerage that opened its doors in 1976, and is based in Windsor, Colorado. With over 100 licensed brokers, agents and staff across multiple states, Hayden Outdoors is recognized as one of the largest land brokerages in the country. Hayden Outdoors has also been named as one of the “Best Brokerages” every year since 2011 by The Land Report Magazine and recently by the Inc. 5000 Fastest Growing Private Companies. Hayden Outdoors will continue to put down roots in areas that already border their current footprint and will bring its full real estate services to all states that align with the firm’s future strategic plans. Learn more by visiting www.HaydenOutdoors.com. Contact Dan Brunk for more details at dan@haydenoutdoors.com
Hayden Outdoors Expands Real Estate Services Into Texas
Hayden Outdoors Real Estate has expanded into Texas to offer its full line of real estate services to clients in the second largest state of the Union. Due to demand from buyers and sellers alike, the 42-year old real estate firm has established a real estate licensure in Texas with the addition of multiple licensed agents in various regions of the state.
Texas is one of the largest sources for real estate business in the country, if not the World. In addition to having eight of the top thirty U.S. cities for residential real estate according to WalletHub.com, the rural land, ranch and recreational real estate economy is unsurpassed. By specializing in large ranches, farms, recreational properties, rural estates, and legacy properties, Hayden Outdoors feels the fit and timing is right.
Eric O’Keefe, Editor of The Land Report, a leading national land-based real estate publication, suggests Texas is the anchor in the land purveyor business. “From the tropics of South Texas to the High Plains of the Panhandle, the Texas market is essential for any real estate company with a national footprint. In addition, more than 95 percent of Texas is privately owned, and that means the Lone Star State has more than 142 million acres of farms, ranches, and timber tracts available to savvy investors.”
Dax Hayden, Hayden Outdoors Managing Broker and Partner, is excited but cautious for the expansion. “Texas is a big state with lots of territory to cover, but our branding is stronger there than one might think. 10% of the visitors to our website come from Texas, which means over 50,000 Texans see our brand many times in any given year. We want to bring on quality brokers and agents that care about the land and are high performing real estate professionals.”
Agents that are joining the Hayden Outdoors team in Texas include Ricky Gohmert in South Texas, Darron Hanner in Southeast Texas, and Phil Phillips in South Central Texas. Hayden Outdoors looks to add quality land brokers and recreational land enthusiasts in Texas.
Dax Hayden Awarded 2017 Ranch Broker Of The Year
RECEIVES TOTAL OF THREE REALTORS® LAND INSTITUTE 2017 APEX AWARDS
March 20, 2018 (Windsor) – Dax Hayden with Hayden Outdoors, LLC from Windsor, CO, has received the 2017 Broker of the Year in Ag Land Sales – Ranches, as part of their 2017 APEX Top Producers Club, and as an APEX 2017 Top Twenty Producer by the Realtors® Land Institute. Dax received the awards during the APEX Awards Program Ceremony at RLI’s National Land Conference hosted this year in Nashville, TN, on March 13.
“It is an honor to receive the Ranch Broker of the Year award. At Hayden Outdoors we strive to represent a variety of rural properties in our region, and I have had the pleasure of working for a fantastic group of landowners and buyers,” said Hayden upon receiving the award. Hayden has been a member of RLI since 2011.
Hayden Outdoors set a record for land sales in 2017, eclipsing $250 million in real estate sales, including over 250 transactions. “2018 looks to be on track for another great year, and our growth of professional land brokers stems from our strong marketing plan, ethical real estate practice and winning attitude of our team,” said Hayden.
The APEX Awards Program, sponsored by The Land Report, celebrated its inaugural year with fifty applicants totaling a combined $1B+ in qualifying transaction volume. The awards program is designed to recognize the excellence and performance of the best in the business with these prestigious land real estate production-based awards. Every year, the Realtors® Land Institute recognizes the year’s ‘Top Producer Award’ for the agent with the highest production level; ‘Broker of the Year Award’ for the agents with the highest production in each of the seven distinct land categories; ‘Wrangler’ award for the agent with the most transactions; the ‘APEX Top 20’recognizing the top twenty agents, and the “APEX Producers Club” recognizing all applicants who met the minimum qualifying volume of $4M.
“We are proud of Dax Hayden and all of our members that were recognized for their accomplishments in 2017. They truly are the crème of the crop when it comes to land real estate professionals,” said RLI’s CEO Aubrie Kobernus, MBA, RCE, about the new program.
To learn more about The APEX Awards Program or the opportunities available through the Realtors® Land Institute, please visit rliland.com.
ABOUT: Hayden Outdoors, LLC is a family-owned and operated real estate brokerage started in 1976 that is based in Windsor, Colorado. With over 65 licensed brokers and staff, Hayden Outdoors is recognized as one of the largest land brokerage in the central United States and “Best Brokerages” every year since 2011 by The Land Report Magazine. Hayden Outdoors is also a founding partner of LandLeader, the largest land marketing company in America.
Hayden Outdoors Realizes Tremendous Growth
Hayden Outdoors, a regional real estate brokerage specializing in rural land sales and marketing, cleared a huge milestone in 2017, selling over $250 million in land, ranches and rural properties. Excellent professional land brokers, innovative marketing, team growth and economic markets appear to be the top factors spurring this success.
“2017 has been a momentous year for us that finished strong, and it wasn’t just from one or two large sales; Over 250 properties were sold by our team of over sixty brokers and agents,” says Dax Hayden, the firm’s managing partner. “That’s a record for our firm and a monstrous amount of transactions by our team,” said Hayden. But with such growth comes the need for a strong support staff, and Hayden has built a lineup full of marketing professionals.
“Old-school land brokers place an ad in a real estate magazine, pound a sign in the ground and add the listing to a few websites. We do more marketing for our clients selling their ranches, resulting in higher numbers of sales than the average land brokerage,” says Dan Brunk, Hayden Outdoors Marketing Director.
Since the recent boom in residential real estate, Hayden Outdoors’ recreational lands have followed suit. New properties for sale have also grown 17% at the firm, with just over 375 new ranch, farm and rural property listings hitting the market with Hayden Outdoors just in the last year.
Hunting properties, waterfront, rural estates and cabins with land have all contributed to this record setting year. With cattle prices on the rise, legacy ranches and cattle operations are also trading hands. In contrast, row crop and farm ground has been slower reflective of commodity prices. Hayden Outdoors’ auction division is poised to sell such rural lands.
“As row crop and commodity markets return to normal, we’ll see a shift in land sales to the farm market across the Great Plains and Midwest. We’re already seeing a strong start to the selling cycle in 2018 with many farms starting to list some of their ground for sale,” said Hayden. “Now might be the right time for farmers to sell, as they will be ahead of the swing, giving motivated buyers first dibs on their land before the market is saturated.”
Nebraska Hunting And Fishing Day
Hayden Outdoors Associate Broker Justin Hertzel, president of the Nebraska Big Game Society (NBGS), attended the signing of the Nebraska proclamation to create a National Hunting and Fishing Day in Nebraska. The proclamtion was signed into law yesterday by Governor Ricketts. The Proclamation dedicates Saturday, September 23, 2017 as National Hunting and Fishing Day in the State of Nebraska. This is a great example of what NBGS is doing for Nebraska…By bringing conservation and wildlife management practices to the public eye.
Representing NBGS: Justin Hertzel -President (Pictured 2nd from right), Rick Brandt – Founding Member, Jon Thomas – Director
Representatives Attending: Wild Turkey Federation, Ducks Unlimited, Nebraska Sportsmen’s Foundation, NGPC, Pheasants Forever Nebraska